I lead a community called the Paid to Speak Accelerator. This mastermind community is great for people who want to speak full-time, part-time, or even use speaking to grow their coaching business or membership site.
During one of our recent weekly meetings, I shared that one of the greatest competitive advantages a speaker can have is STICK-TO-IT-TIVENESS. As I often say about myself, “I'm not that smart or talented, but I do stick!” In fact, 90 percent of my success as a speaker is due to the fact that I've simply outlasted my competition. When I want to achieve something, I keep at it while the vast majority of my competition gives up.
After our first session, one of our Accelerator Community members shared a few thoughts with the group about persistence and stick-to-it-tiveness. His ideas are so good that I wanted to share them with you.
Yesterday Kent mentioned the speakers who succeed are those that continue moving forward and don't get discouraged. Here is some food for thought.
- 48% of entrepreneurs never follow up with a prospect
- 25% of entrepreneurs make a second contact and stop
- 12% of entrepreneurs only make three contacts and stop
- ONLY 10% of entrepreneurs make more than three contacts
- 2% of sales are made on the first contact
- 3% of sales are made on the second contact
- 5% of sales are made on the third contact
- 10% of sales are made on the fourth contact
- 80% of sales are made on the fifth to twelfth contact
Know that it takes time and patience to get any worthwhile endeavor off the ground. Your follow-up will be imperative to your success.
—from the book Follow Up Savvy by Wanda Allen
(Click this link to find out more about the Paid to Speak Accelerator Community.)